Customer 360
Build a single, comprehensive view of every customer by merging data from all sources. Our AI automatically resolves identities across channels, devices, and time — giving you golden records you can actually trust and act on in real time.
Real-Time Profile Sync
Every interaction updates the customer profile instantly across all systems, ensuring your teams always see the latest data.
Golden Record Creation
Automatically merge conflicting data points into a single, trusted record using configurable conflict resolution rules.
Flexible Schema
Adapt to any data model without rigid table structures. Add custom attributes, nested objects, and computed fields on the fly.
Interaction Timeline
View a chronological history of every customer touchpoint — emails, purchases, support tickets, page visits, and more.
Cross-Channel Merge
Stitch together anonymous and known profiles across web, mobile, email, in-store, and call center interactions.
Profile API
Access unified profiles programmatically via a low-latency REST and GraphQL API with sub-50ms response times.
How it works
Customer 360 ingests data from every source in your stack — CRM, marketing automation, e-commerce, support platforms, mobile apps, and offline systems. Each event and attribute is mapped to a unified schema and linked to the correct customer profile using our identity resolution engine.
The golden record is continuously enriched as new data arrives. Conflict resolution rules determine which source wins when two systems disagree — for example, your CRM email might take priority over a form fill, while the most recent phone number always wins regardless of source.
With sub-second profile updates, your downstream tools always see the freshest data. Whether a customer just made a purchase, opened a support ticket, or browsed a product page, that signal is reflected in their profile immediately and available for personalization, segmentation, and decisioning.
See Customer 360 in action
Get a personalized demo and learn how unified profiles can transform your customer strategy.